en
  • Vietnamese
  • English

Workshop: Brand strategy application for LIZEN

09/05/2022

On May 6th, 2022, a workshop was held between Lizen and Interloka – the brand strategy agency. The workshop had the participation of Mr. Nguyen Duc Son - founder of Interloka and associates, Mrs. Le Thi Phuong Nam - Vice General Director of Lizen Joint Stock Company, Mr. Tran Huu Phong - Vice General Director of Lizen Joint Stock Company and the employees of the Company.

Mrs. Le Thi Phuong Nam (Vice General Director of Lizen Joint Stock Company) introduced and shared the purpose of the workshop

The content of the workshop focused on sharing and transmitting messages to introduce the new brand concept "LIZEN" to the Company’s management board and employees. At the same time, Interloka also answered questions and guided how to build and apply the LIZEN brand in the Company's activities in the coming period.

 

The representative of Interloka instructed the application of Lizen brand to the employees

Also on this occasion, the Board of Management of Lizen Joint Stock Company thanked the brand strategy agency Interloka for accompanying Lizen during the recent brand transfer process and expressed the respect for the brand concepts, core values that Interloka has helped to shape in the new period.

Lizen sent flowers and thanked to Interloka

Lizen’s employees are excited to participate in the workshop

The workshop was a great success. Given the close cooperation between Lizen and Interloka over the past time, it is hoped that the new brand will be the first brick contributing to affirm Lizen’s position and success in the next stages.

News category

Related news